Publications

GHG Management at REI: From Tracking to Accountability

Journal of the International Society of Sustainability Professionals, Aug 2010

This case study describes Recreational Equipment Inc’s (REI) journey toward rigorous business metrics that allow the co-op to manage GHGs as part of their standard operations and strategy. It highlights the evolution of REI’s environmental Key Performance Indicators from backward-looking metrics to forward-looking business tools and explains how the new tools and methodology work to create better accountability for GHG emissions. The level of detail is intended to be sufficient for other companies (in any industry) to begin taking concrete steps toward creating their own forward-looking business tools for GHG management.

Green Team 2.0: Beyond the Volunteer Effort

Sustainable Industries, April 2010

For many companies, the sustainability program begins with a corporate “Green Team.” This group – often a multifunctional mix, and often a volunteer effort – brainstorms ideas for green initiatives, then carries them out in various ways, ranging from hidden skunkworks projects to those with full executive blessing and funding. [...] Many companies go through the initial year of setting goals and completing some of the low-hanging-fruit projects that could be done with relatively little investment of time or money. But moving on to Phase II projects, which require more stakeholder commitment, money and time, is not always as easy.  ….